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In new version of “browser wars,” publishers are advised to think about ways to help manage user data — is “SSO” one approach?

by wpdensmore | Aug 1, 2019 | advertising, CCPA, data, GDPR, identity, privacy, SSO

  EDITOR’S NOTE — Three factors– the EU’s General Data Protection Regulation (GDPR), the impending California Consumer Privacy Act (CCPA), and a new willingness on the part of web-browser software makers to act on user privacy preferences...

COOKIES: Ad-tech companies fighting over who gets control of first-party “cookie” or identity; a role for ITEGA? 

by wpdensmore | Jul 12, 2019 | advertising, CCPA, data, GDPR, privacy, technology

 A competitive war is underway among titans of the ad-tech industry — and at least one scrappy startup — over who will emerge in control as the era of third-party cookie matching is squelched by tough European and U.S.-based privacy regulation.  The goal...

Big tech, others, seek CCPA changes to allow trading of “premium features” for user data; open up use of publicly available information

by wpdensmore | Jun 4, 2019 | CCPA, data, privacy, regulation

Two important efforts to amend the California Consumer Privacy Act (CCPA) have emerged — and one of them may affect the sale of premium content. Google, Amazon, Facebook, Microsoft, Uber and Lyft are pushing at least eight amendments in the California Legislature in...

Key ad-tech inventor says consumers need protection; Senate panel probes data privacy and competition

by wpdensmore | May 23, 2019 | advertising, data, privacy, regulation

            The inventor of real-time bidding (RTB) and other online ad tech has told a U.S. Senate committee that it’s time to give consumers a bill of rights to protect their personal data and make it portable. “I think you can draft that user agreement,” Brian...

OWNERSHIP: Regulating data is a key political issue, but we haven’t learned how yet, says best-selling Israeli historian and scholar Yuval Harari

by wpdensmore | Jan 1, 2019 | data, ownership, privacy

Ownership of data – how to define it and how to control it — is one of the three most important political issues of our time, but is so complicated people do not focus on it, according to an Israeli historian and author, Yuval Noah Harari, who’s latest...

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Editors, researchers, technologists, entrepreneurs and journalism advocates taking on the task of making a new market for digital information. Governed by a public-benefit consortium. Committed to respecting individual identity and privacy.

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