CCPA | Information Trust Exchange Governing Association

In new version of “browser wars,” publishers are advised to think about ways to help manage user data — is “SSO” one approach?

by wpdensmore | Aug 1, 2019 | advertising, CCPA, data, GDPR, identity, privacy, SSO

EDITOR’S NOTE — Three factors– the EU’s General Data Protection Regulation (GDPR), the impending California Consumer Privacy Act (CCPA), and a new willingness on the part of web-browser software makers to act on user privacy preferences...

COOKIES: Ad-tech companies fighting over who gets control of first-party “cookie” or identity; a role for ITEGA?

by wpdensmore | Jul 12, 2019 | advertising, CCPA, data, GDPR, privacy, technology

A competitive war is underway among titans of the ad-tech industry — and at least one scrappy startup — over who will emerge in control as the era of third-party cookie matching is squelched by tough European and U.S.-based privacy regulation. The goal...

Pre-law student’s paper examines the potential for constitutional challenge to CCPA | No firm conclusion

by wpdensmore | Jun 12, 2019 | CCPA, legal, privacy

Could application of the U.S. Constitution’s interstate commerce clause — generally leaving nationwide business exchange to Congress to regulate — de-rail the California Consumer Privacy Act (CCPA)? That’s the question posed in a legal review by a University of...

Big tech, others, seek CCPA changes to allow trading of “premium features” for user data; open up use of publicly available information

by wpdensmore | Jun 4, 2019 | CCPA, data, privacy, regulation

Two important efforts to amend the California Consumer Privacy Act (CCPA) have emerged — and one of them may affect the sale of premium content. Google, Amazon, Facebook, Microsoft, Uber and Lyft are pushing at least eight amendments in the California Legislature in...